Release Notes
Release Notes
See What’s New & Improved
Stay up to date with the latest updates, enhancements, and fixes — all in one place.
Release Notes
See What’s New & Improved
Stay up to date with the latest updates, enhancements, and fixes — all in one place.
Sep 7, 2025
6:20 PM
Change Log
HUGE CHANGE: From “a website” to a Premium, Modern Roofing Brand Experience
What changed
Framer rebuild, reimagined - Not just code swaps: your site is now a category-creator. A new design system (hero typography, cinematic media, subtle motion) built for phone-first buyers so you look and feel out of this world the moment the page loads.
Instant-feel performance - Image CDNs, critical CSS, and font-display swap → faster first paint; interaction refactors → lower INP; hero media smart-lazy → better LCP.
Conversion surface, upgraded - Sticky quote bar, 2-step phone-first form, trust badges, and a before/after slider placed exactly where eyes land.
Proof layer - Built-in A/B test harness on headlines/CTAs/layouts + GA4 key event (
generate_lead
) so winners auto-promote without breaking tracking.Accessibility & polish - Clear focus states, solid contrast, proper labels: a modern feel without sacrificing ease-of-use for anyone.
Value you’ll feel
You won’t look “up-to-date” - you’ll look premium. Visitors instantly place you in a different league: modern, fast, credible. That perception shift drives more calls before they price-shop.
Speed you can feel on job-site LTE. Menus and sliders react immediately; fewer bounces → more completed estimate requests.
Conversion you can prove. The dashboard shows before/after Core Web Vitals alongside lead lift and A/B winners, turning the upgrade from “nice vibe” into a measured jump in booked estimates.
Sep 7, 2025
6:20 PM
Change Log
HUGE CHANGE: From “a website” to a Premium, Modern Roofing Brand Experience
What changed
Framer rebuild, reimagined - Not just code swaps: your site is now a category-creator. A new design system (hero typography, cinematic media, subtle motion) built for phone-first buyers so you look and feel out of this world the moment the page loads.
Instant-feel performance - Image CDNs, critical CSS, and font-display swap → faster first paint; interaction refactors → lower INP; hero media smart-lazy → better LCP.
Conversion surface, upgraded - Sticky quote bar, 2-step phone-first form, trust badges, and a before/after slider placed exactly where eyes land.
Proof layer - Built-in A/B test harness on headlines/CTAs/layouts + GA4 key event (
generate_lead
) so winners auto-promote without breaking tracking.Accessibility & polish - Clear focus states, solid contrast, proper labels: a modern feel without sacrificing ease-of-use for anyone.
Value you’ll feel
You won’t look “up-to-date” - you’ll look premium. Visitors instantly place you in a different league: modern, fast, credible. That perception shift drives more calls before they price-shop.
Speed you can feel on job-site LTE. Menus and sliders react immediately; fewer bounces → more completed estimate requests.
Conversion you can prove. The dashboard shows before/after Core Web Vitals alongside lead lift and A/B winners, turning the upgrade from “nice vibe” into a measured jump in booked estimates.
Sep 5, 2025
5:35 PM
Change Log
A/B Testing That Ships Winners
What changed
Framer A/B tests enabled on hero headline, primary CTA, and form layout (2-step vs single).
“Probability-best” rollouts + holdback to watch for regressions in real traffic.
Value you’ll feel
No more guessing. You’ll see Variant B beat A on generate_lead conversions, then it auto-promotes—without breaking tracking.
Sep 5, 2025
5:35 PM
Change Log
A/B Testing That Ships Winners
What changed
Framer A/B tests enabled on hero headline, primary CTA, and form layout (2-step vs single).
“Probability-best” rollouts + holdback to watch for regressions in real traffic.
Value you’ll feel
No more guessing. You’ll see Variant B beat A on generate_lead conversions, then it auto-promotes—without breaking tracking.
Aug 27, 2025
3:00 PM
Change Log
Introducing Founders Cohort
We’re excited to announce our one-time Founders Cohort—a small batch of early clients who get the Core stack + bonus accelerators (A/B backlog setup, review campaign kit, priority support). Limited seats, priority roadmap input.
Value you’ll feel
White-glove onboarding, faster iterations, and bonus playbooks that compound the gains from entries above.
How to join
Reply to your rollout email or claim a slot here: https://lumioforge.com/?utm_source=lumioforge.com
Aug 27, 2025
3:00 PM
Change Log
Introducing Founders Cohort
We’re excited to announce our one-time Founders Cohort—a small batch of early clients who get the Core stack + bonus accelerators (A/B backlog setup, review campaign kit, priority support). Limited seats, priority roadmap input.
Value you’ll feel
White-glove onboarding, faster iterations, and bonus playbooks that compound the gains from entries above.
How to join
Reply to your rollout email or claim a slot here: https://lumioforge.com/?utm_source=lumioforge.com
Aug 29, 2025
2:30 PM
Change Log
Introducing Local Trust Pack: GBP, Reviews, & Schema
What changed
Google Business Profile tune-up (categories, services, Q&A) + structured data (LocalBusiness, reviews).
Home page adds stars + count near the primary CTA; review links with QR codes for crew hand-off.
Value you’ll feel
Lift in map views and tap-to-call. Prospects see proof above the fold—not buried on a testimonials page.
Aug 29, 2025
2:30 PM
Change Log
Introducing Local Trust Pack: GBP, Reviews, & Schema
What changed
Google Business Profile tune-up (categories, services, Q&A) + structured data (LocalBusiness, reviews).
Home page adds stars + count near the primary CTA; review links with QR codes for crew hand-off.
Value you’ll feel
Lift in map views and tap-to-call. Prospects see proof above the fold—not buried on a testimonials page.
Sep 1, 2025
9:00 AM
Change Log
Phone-First Lead Flow + Missed-Call Text-Back (Core)
What changed
Compact, phone-first form with auto-format and inline errors; Accessibility labels added.
Missed-call text-back (≤60s) asks prospects for a good time to return the call.
Value you’ll feel
More finished forms, fewer abandoned carts (for services, that’s abandoned quotes). Missed calls convert instead of disappearing.
Sep 1, 2025
9:00 AM
Change Log
Phone-First Lead Flow + Missed-Call Text-Back (Core)
What changed
Compact, phone-first form with auto-format and inline errors; Accessibility labels added.
Missed-call text-back (≤60s) asks prospects for a good time to return the call.
Value you’ll feel
More finished forms, fewer abandoned carts (for services, that’s abandoned quotes). Missed calls convert instead of disappearing.
Sep 3, 2025
4:45 PM
Change Log
GA4 Wiring + Source-of-Truth Reporting
What changed
GA4 Measurement ID installed;
generate_lead
set as a key event; Thank-You page verified in DebugView.UTM hygiene standardized; monthly PDF + CSV exports added to your ROI folder.
Value you’ll feel
One number everyone trusts. Channel-level insights (“Google Maps vs. Organic vs. Ads”) tell you where to push budget—no spreadsheets needed.
Sep 3, 2025
4:45 PM
Change Log
GA4 Wiring + Source-of-Truth Reporting
What changed
GA4 Measurement ID installed;
generate_lead
set as a key event; Thank-You page verified in DebugView.UTM hygiene standardized; monthly PDF + CSV exports added to your ROI folder.
Value you’ll feel
One number everyone trusts. Channel-level insights (“Google Maps vs. Organic vs. Ads”) tell you where to push budget—no spreadsheets needed.
Be the Roofer They Stop For
Stand Out
Get Chosen
A sleek, high-performance site that feels premium and wins the first impression.
Custom components and motion, fully yours from day one.
One‑time giveaway: 2 builds this month.
Fill the form to see if you qualify.
This Month Exclusive

Be the Roofer They Stop For
Stand Out
Get Chosen
A sleek, high-performance site that feels premium and wins the first impression.
Custom components and motion, fully yours from day one.
One‑time giveaway: 2 builds this month.
Fill the form to see if you qualify.
This Month Exclusive

Be the Roofer They Stop For
Stand Out
Get Chosen
A sleek, high-performance site that feels premium and wins the first impression.
Custom components and motion, fully yours from day one.
One‑time giveaway: 2 builds this month.
Fill the form to see if you qualify.
This Month Exclusive
